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Friday, September 01, 2006

Howard Rheingold - collaboration and technology

A great interview with Howard Rheingold by Robin Good, where he finishes with these words:
We have to spend part of our days retooling and if you don't do that you're not able to take advantage of the opportunities that are available out there.

It's not just going to come in a package on your desk. It's something you need to do with your mind.

Harold Rheingold, for who doesn't know, is worth listening to as he is one of the orginal and currently leading thinkers on the cultural, social and political implciation of modern communications media.

One of the things he says in the interview is:
It's the social part of the technology that I think is the tricky part. You can buy a manual and figure out how to make the machine work but the human communication the human working together part that involves a lot of other things that aren't in the manual.

Oh yes! "Technology" is such a concrete thing for people to get their minds round. You know how to use it or you don't. It is a unit that has a price. It has a shape and takes up space.

It's much easier to grasp "the technology" or the "how to ... " of the technology than it is to make sense of people just talking.


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